I am Tracey,

a Creative Director.

20+ years of experience in strategic graphic design, brand strategy, operationalizing design workflow, and creative marketing. Expertise in creating visually compelling, data-driven campaigns and products that drive growth across web, digital, and print.
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What i do

Transforming "calls to action" to actual consumer action.

Converting visual digital experiences into real-world use.

samples of

My Work

HUD Change is in the Air
Brand Development
Brand Development, Strategy, & Guidance
Campaigns
#2LoveSmokefreeNC
Campaigns
Paid Ads & Social Media
UX & Web
Well Water Testing Mobile App
Reports & Publications
Publications, Documents, and Presentations
UX & Web
Art Auction App
Banners & Signage
Banners & Signage
508 & UI
NC County Tobacco Sheets
508 & UI

NC County Tobacco Sheets

100 county-specific data-led factsheets to provide to NC policymakers during legislative sessions.

View All Work
UX & Web

Well Water Testing Mobile App

What started as an instructional brochure, morphed into the creation of a mobile android application.

UX & Web

Art Auction App

Art Auction App for phone and computer use.

View All Work
Campaigns

#2LoveSmokefreeNC

Interactive campaign celebrating North Carolina’s 2010 Smoke-Free Restaurants and Bars Law.

Campaigns

Paid Ads & Social Media

Millennia's Paid Ads and Social: LinkedIn and Google

View All Work
Campaigns

#2LoveSmokefreeNC

Interactive campaign celebrating North Carolina’s 2010 Smoke-Free Restaurants and Bars Law.

Campaigns

Paid Ads & Social Media

Millennia's Paid Ads and Social: LinkedIn and Google

View All Work
Campaigns

#2LoveSmokefreeNC

Interactive campaign celebrating North Carolina’s 2010 Smoke-Free Restaurants and Bars Law.

Campaigns

Paid Ads & Social Media

Millennia's Paid Ads and Social: LinkedIn and Google

View All Work